Terms of Service & Privacy Policy

Effective Date: September 18, 2025
Last Updated: September 18, 2025

Terms of Service (TOS)

1. Acceptance of Terms

By accessing and using Amazon SEO Optimizer ("the Service"), you agree to be bound by these Terms of Service. If you do not agree, please do not use the Service.

2. Eligibility

You must be at least 18 years old or have legal capacity to enter into contracts in your jurisdiction.

3. Description of Service

The Service provides Amazon listing optimization, competitor analysis, keyword research, content generation, and advertising strategy recommendations. We do not guarantee specific sales results.

4. User Responsibilities

Provide accurate and lawful information.
Do not copy, resell, or reverse-engineer the Service.
Comply with all applicable laws, including Amazon's policies.

5. Intellectual Property

All software, algorithms, text, graphics, and reports generated by the Service are the intellectual property of itmerce. Unauthorized use is strictly prohibited.

6. Payment and Subscription

Fees are charged according to the selected plan.
Subscriptions auto-renew unless canceled.
Refunds are subject to our refund policy.

7. Limitation of Liability

The Service is provided "as is" without warranties of any kind. We are not liable for any loss of sales, profits, or damages arising from the use of the Service.

8. Termination

We may suspend or terminate accounts for violations of these Terms.

9. Governing Law

For EU users: governed by the laws of Germany/EU.
For US users: governed by the laws of Delaware, USA.

Privacy

1. Data We Collect

Account information (name, email, company).
Payment details (processed securely via third-party providers).
Usage data (logs, analytics, optimization reports).

2. How We Use Data

To provide and improve the Service.
To process payments and manage subscriptions.
To communicate updates, offers, and customer support.

3. Legal Basis (GDPR)

For EU users, data processing is based on:

Contractual necessity (providing the Service).
Legitimate interest (analytics, fraud prevention).
Consent (marketing emails).

4. Data Sharing

We do not sell user data.
Data may be shared with trusted third-party service providers (hosting, payments).
Data may be disclosed to comply with law enforcement.

5. International Transfers

EU user data may be transferred to the US under Standard Contractual Clauses (SCCs).
US user data may be processed in EU or US servers.

6. Data Retention

We retain data only as long as necessary for providing the Service or as required by law.

7. User Rights (GDPR & CCPA)

Right to access, rectify, or delete data.
Right to data portability.
Right to opt-out of marketing communications.
California residents may request disclosure of collected data.

8. Cookies

We use cookies for analytics, authentication, and improving user experience. Users may control cookies via browser settings.

9. Security

We use industry-standard encryption and access controls to protect data.

10. Contact

For privacy concerns: privacy@itmerce.com

For EU residents: you may contact our EU Data Protection Officer at dpo@itmerce.com